I love HerTwenties, I really do. It was an idea that popped into my head and somehow, with absolutely no coding experience, I managed to bring it to life. There’s something really special about it to me. Even when I think I’m done with it, I always find myself imagining the future of HerTwenties. As I’m sure you’re aware, there are many upsides to blogging. You get to connect with people all over the world, sometimes you get access to free stuff, and some people even make careers out of it.
But there are some aspects of it that literally make me want to pull my hair out. I figured, why not be really real and put them all in a post that hopefully makes you laugh a little.
1. Everyone and their mom has a blog these days.
No seriously, the moms are the ones really out here killing the blogging game. Jokes aside, there is at least one person in every single social circle I have that has a blog. On the upside, it’s a really cool way to connect with other people. It’s kind of like being a cat person, when you find a fellow blogger there’s an instant connection. But sometimes it can be really hard to differentiate yourself from the millions of blogs that pop up.
2. It’s just a little bit fake.
God so help me if I find one more blogger with a cool toned instagram theme. Yea, I actually said instagram theme. The strange things about blogging is that on one hand, the goal is to build a following to readers that trust your opinion. But on the flip side, there’s an expectation your life has to look picture perfect. Do you know how cold your brunch gets when you’re trying to get a good photo???
3. Social media sites have these things called algorithms and they literally change every two hours.
I think the day Instagram changed our feeds from being in chronological order to being totally random the world heard a million bloggers/influencers screaming. The algorithms on social sites can really make or break you. They dictate who sees your posts, when they see it and how often. If your instagram pic doesn’t get a ton of likes within the first 5 min of posting, you can kiss any chance of engagement goodbye. This can be so frustrating when you don’t know the system – hell, it sucks even when you do know the tips, tricks and schemes. The worst part is the minute you get used to one algorithm it all changes.
4. It gets repetitive af.
I know I cant be the only one that has seen everyone promoting those stupid wood watches that NO ONE WEARS IN REAL LIFE. Wood watches are basically the new flat tummy/detox/fix every problem in your life tea, everyone’s got a discount code. Sometimes it seems like everyone is always doing and talking about the same things, which can make you feel like you won’t be successful if you don’t hop on the bandwagon too.
5. It’s a lot of work
It can seem like bloggers and influencers have the perfect lives. I mean who wouldn’t want to take cool photos in front of colorful walls on the weekends for a job? But in the age of influencers, it requires a lot of time and dedication that most of us just don’t have. You have to post consistently, engage with your followers on a regular basis – and oh yea, create stuff people actually want to read/watch. It can take me up to 6 hours to write one blog post. You don’t even want to know the amount of time I’ve spent creating an Instagram post. This can be tough to juggle when you have a 40+ hour a week job and a social life.
All these things considered, blogging is still a really great hobby, job or whatever you want to make it. If you’re smart about it, you can literally get paid to do things you love doing with the flexibility of working from literally anywhere. Outside of obvious perks, you get to share your story with others. There have been so many times where I was literally shaking as I pressed “publish post” . Oftentimes it was because I was sharing something that made me really vulnerable. Every single time I shared one of those stories I received a flood of support and love back. People would reach out and say, thanks for posting that, I’ve been going through something similar and your post meant a lot to me. Those are the moments that make all of the shenanigans so worth it.
My one piece of advice for anyone who wants to start a blog or is currently blogging is to do it for those little special moments. Yes, you should be strategic and smart about how and when and why you post. There’s no point in putting effort into a blog that no one reads. Yes, you should absolutely take advantage of the ocean of opportunities out there. But do it because it fulfills you, because you have a passion or talent to offer to the world, be it entertainment, fashion, food, politics, shit maybe you know a lot about antique collectible toy cars. I don’t care. The point is the internet world has enough fake garbage. Don’t worry so much about algorithms and instagram themes, make your content good, connect with people. That’s what keeps you going when a wordpress plugin breaks in the middle of the night and your page stops loading, trust me – I’ve been there.
P.S. I’ve been dying to find somewhere to stick this photo of me pretending to read a newspaper on the steps of a random church in NYC for months!